During the last year of his life, Rich Gold wrote the text for what would become his book The Plenitude: Creativity, Innovation, and Making Stuff. Part of John Maeda’s Simplicity: Design, Technology, Business, Life series (MIT Press), the book is a convergence of the mind of a artist/scientist/designer/engineer - and his thoughts on the ecology of created stuff (The Plenitude).
It’s a quick and enjoyable read (only 110 pages). A sort of hodge-podge of information from an innovative and brilliant thinker - the book serves as a sort of essay on what it’s like to be a creator of stuff - and how a creator should respond to the ever-growing pile of that stuff.
Gold begins by examining the four creative hats he has worn (artist/scientist/designer/engineer) - looking at their interrelationships (both their love for and hate of each other). For “creative types” it is a nice treatise on the creative mind - and how we exist within the four boxes, and both the contradictory and complimentary nature of the four types.
Gold continues by laying out seven patterns of innovation - valuable pieces of knowledge. But, it is the the Plenitude that consumes most of this book. Gold commits half of the book to a discussion on the “stuff.” To write a very coherent examination of this discussion would be futile. However, Gold’s thesis on the Plenitude is worth the reading.
More than an examination of the wealth of stuff, The Plenitude serves as lessons from the creative professions. It is equal parts memoir, exposition, and essay on moral philosophy - a must for any creator.